Summary

• Develop, coordinate and implement a work plan for the communication and promotion of the department.
• Develop the infrastructure to support the communications strategy on an ongoing basis.
• Develop recruitment, communication, and strategic plans and objectives.
• Conduct ongoing market research which includes administering surveys and planning, coordinating, and facilitating focus groups.
• Provide recommendations on the future development of communication strategy, structure, function, and activity.
• Complete annual needs assessments and write business plans which include the development of communication and strategy plans and objectives.
• Compile and disseminate ad hoc reports and products to broad audiences and stakeholders.
• Write and design communications, marketing, and dissemination tools for diverse audiences in print and electronic formats.
• Liaise with internal contacts, external partners, community organizations and other stakeholders.
• Evaluate websites and makes necessary changes regarding graphic layout, content, usability and relevance.
• Photograph and record various events and collect signed consent forms for release.
• Develop and maintain a graphics and video inventory.
• Represent the department at various events including, but not limited to, information sessions and fairs.
• Conduct database, literature, and web searches to locate documents and articles that can be used for reference in marketing tools.
• Update and maintain information in databases.
• Source vendors and obtain pricing information.
• Attend and participate in a variety of meetings.
• Remain current with frequent developments in social media platforms and trends in the communication field.
• Draft press releases for review by relevant stakeholders prior to their release.
• Proofread and edit various publications authored by other staff members.
• Plan the production and graphic design layouts of departmental publications and communications tools.
• Deal with a wide variety of individuals inside and outside the organization, including responding to national and international inquiries received by the department.
• Coordinate media inquiries and connect media with relevant persons in the department.
• Stay abreast of new technologies and developments in the field to ensure the communication plan is current and relevant.
• Develop and maintain social media platforms.
• Develop strong working relationship with key contacts, both clinical and non-clinical for purpose of promoting activities and programs of the clinics as well as of the department.
• Coordinate with clinic leadership to roll out patient engagement strategies.
• Work with clinics to disseminate information to patients.
• Identify opportunities for communication and leverage and optimize these opportunities using existing tools.

Qualifications

• Bachelor’s degree in Communications, Marketing or related field.

• Requires 3 years of relevant experience.

Assets:

• The ideal candidate for this role would be a dynamic and versatile communicator with a strong foundation in both written and verbal communication.
• Proficiency in French is a significant asset, given our national reach.
• Experience in leading large-scale communication projects and some website development or management is essential.
• You are a skilled content creator and possess the ability to exercise sound judgment, work independently in remote settings, and effectively prioritize time-sensitive requests.
• Your natural curiosity and determination to make a meaningful impact drive your work, and your exceptional attention to detail and organizational skills, combined with demonstrated project management experience, are instrumental to your success in this role.